Pharma Patient Innovation

Wednesday 4 March 2015

Posted by David Haubold

Somewhat paradoxically, patients have long been an overlooked stakeholder group for the pharma industry. The irony of this is undeniable,…

Needles Are Old News

Tuesday 29 July 2014

Posted by Jules Pancholi

With six different names for phobias of needles/blood tests or vaccinations, it’s no surprise that 3.5 % – 10% of…

A Vision of the Future

Thursday 24 July 2014

Posted by Jules Pancholi

An exciting new partnership between pharma giant Novartis and tech giant Google was announced this week. The Alcon branch of Novartis,…