Wouldn’t it be nice if Blockchain really worked?

Thursday 7 June 2018

Posted by Michael Koenig

It looks like Big Pharma will finally hop on the blockchain bandwagon pulled by the cryptocurrency train, or will they?…

The fourth industrial revolution and what this means for medicine

Friday 1 June 2018

Posted by Peter Mortimore

Individual technology advancements have been vast for the last 100 years, however, the convergence of these technologies we are seeing…

The voices you can’t ignore

Tuesday 15 May 2018

Posted by Pete Davis

From the first WAP phones of the late nineties (Nokia 7110 anyone?), and the introduction of the game changing iPhone…

Why Pharma marketers need to know about AI….and how to get started

Tuesday 9 January 2018

Posted by Peter Mortimore

The writing is on the wall. Marketers at all levels, in any discipline and industry, need to understand AI. Artificial…

Stock Your Thought Leaders’ Shelves With e-KOL Management

Saturday 11 November 2017

Posted by Michael Koenig

Pharmaceutical companies are running out of KOLs (key opinion leaders, also referred to as external experts or thought leaders) the…