The voices you can’t ignore

Tuesday 15 May 2018

Posted by Pete Davis

From the first WAP phones of the late nineties (Nokia 7110 anyone?), and the introduction of the game changing iPhone…

Why Pharma marketers need to know about AI….and how to get started

Tuesday 9 January 2018

Posted by Peter Mortimore

The writing is on the wall. Marketers at all levels, in any discipline and industry, need to understand AI. Artificial…

Stock Your Thought Leaders’ Shelves With e-KOL Management

Saturday 11 November 2017

Posted by Michael Koenig

Pharmaceutical companies are running out of KOLs (key opinion leaders, also referred to as external experts or thought leaders) the…

Macmillan World’s Biggest Coffee Morning 2017

Thursday 12 October 2017

Posted by Helena Foyle

Every year, Nitro’s UK office HQ participates in Macmillan’s World’s Biggest Coffee Morning in aid of Cancer Support. On 29th…

The Robot Will See You Now. How Pharma Can Approach Using Chatbots.

Monday 2 October 2017

Posted by Peter Mortimore

Innovation can be defined as ‘the production of something original and useful in order to create value for society, business…